
About My Professional Journey!
Key Milestones and Valuable Lessons Learned Along the Way
Seasoned product and design professional with extensive experience delivering user-centered solutions across startups, corporations, and government projects. Specialized in B2B and B2C products, aligning with market trends to drive growth and satisfaction.
Skilled in leading collaborative teams and creating innovative digital experiences that balance business goals with user needs. Always open to new challenges and opportunities to craft impactful, memorable products.
What Others Say About Me!
A collection of experiences and impressions from those I've had the privilege to work with.
Scrum
Scrum drives collaboration, adaptability, and continuous improvement, ensuring teams deliver value efficiently and effectively.
Design Thinking
Design Thinking fosters creativity and user-centered solutions, turning challenges into impactful, innovative opportunities.
Design Sprint
Design Sprints fast-track innovation, solving complex problems with focused collaboration and rapid prototyping.
Double Diamond
The Double Diamond streamlines innovation, guiding teams from exploration to focused, impactful design solutions.
Lean UX
Lean UX prioritizes collaboration and continuous feedback, reducing waste and delivering solutions that quickly meet user needs.
Agile
Agile promotes flexibility, interaction, and incremental deliveries, ensuring teams can quickly adapt to changes and continuously evolve the product.
OKR
OKRs align teams with clear and measurable objectives, promoting focus and tracking progress in an agile way.
Human-Centered Design
Human-Centered Design places the user at the core of all decisions, ensuring solutions are functional, desirable, and technically feasible.
Disciplines & Fields
I’m skilled in project/product management, digital design, and frontend development, focusing on innovation and impactful results.
- Project Management
- Product Management
- Product Marketing
- Growth Hacking
- Scrum Master
- Product Owner (PO)
- Program Management
- User Experience Design (UX)
- User Interface Design (UI)
- Interaction Design (IxD)
- Service Design
- Digital Product Design
- Data Visualization Design
- Graphic Design
- Creative Direction
- Frontend Developer (Web)
Frameworks
I’m skilled in project/product management, digital design, and frontend development, focusing on innovation and impactful results.
Design
- Design Thinking
- Double Diamond
- Human-Centered Design
- Lean Design
- Systems Thinking
User Interface (UI) Design
- Material Design by Google
- Human Interface Guidelines by Apple
- Material You
- Fluent Design System by Microsoft
Product Management
- Value Proposition Canvas
- Optimal Product Process (by 280 Group)
User Experience (UX) Design
- Five Planes of UX (by Jesse James Garrett)
- UX Honeycomb (by Peter Morville)
- Human-Computer Interaction (HCI)
Toolbox
I’m skilled in project/product management, digital design, and frontend development, focusing on innovation and impactful results.
Design and Prototyping
Figma • Adobe XD • Sketch • InVision • Zeplin • Abstract • Adobe CC Suite • Illustrator • Photoshop • Axure RP • Marvel • App • Protopie • Framer • Principle • Affinity Designer • Framer X
Generative AI
ChatGPT 40 • Copilot • Gemini • DALL-E • RunwayML • Midjourney • Stable Diffusion • Adobe Neural Filters • Adobe Firefly • DeepDream • DeepArt
Collaboration and Documentation
Jira • Confluence • Notion • Trello • Asana • Slack • Miro • Monday.com • Whimsical • Airtable • Microsoft 365 • Google Workspace • Basecamp • ClickUp • Coda
User Research and Analysis
Hotjar • Google Analytics • Optimizely • UserTesting • Lookback • UsabilityHub • Maze • Typeform • SurveyMonkey
Product Management
Aha! • Productboard • Roadmunk • Pendo • Craft.io • ProductPlan • ProdPad
Development and Version Control
GitHub • GitLab • VSCode • Sublime Text • MySQL • SQL • JQL • Javascript • Python • Dart • HTML • CSS • Sass • Bootstrap
Others
Tableau • Power BI • Microsoft Power Automate • Zapier • HubSpot
My Career Path
Building expertise: A glimpse into my professional evolution.
Lead Product Design
2021 - 2024
Mentor
2022 - Current
Product Consultant
2012 - Current
Head of Product and Innovation
2019 - 2020
Head of User Experience (UX)
2018 - 2019
Digital Creative Director
2014 - 2018
Founder and Creative Director
2012 - 2014
Senior Art Director
2012 - 2013
UI/UX Designer
2011 - 2012
0
Projects Done
0
Years of Experience
0
Years of Management
0
Brand Partners
What Others Say About Me!
A collection of experiences and impressions from those I've had the privilege to work with.
"Working with Rafael Gonzalez at GotChosen was a transformative experience. Rafael developed a cohesive design system and implemented OKRs that significantly enhanced our projects. He is not only a highly skilled designer but also an inspiring leader. It was a pleasure to work with you, Rafael. I look forward to collaborating with you again in the future. Thank you!"

"During the time we worked together at Konstroi, Rafael González proved to be a highly competent, excellent, and very creative professional. It was great working with you, Rafael. I hope to collaborate with you on other occasions. Thank you very much."

"During the time we worked together at Konstroi, Rafael González proved to be a highly competent, excellent, and very creative professional. It was great working with you, Rafael. I hope to collaborate with you on other occasions. Thank you very much."

Please, ask me for more recommendations or visit my LinkedIn Profile LinkedIn Profile and see for yourself. 😉